KeKe Palmer is the New Face of Olay
KeKe Palmer proves she can handle anything. She’s been making big strides in her career in the past year with her appearance in ‘Hustlers’ and her new gig as host on ‘Strahan Sara and Keke’.
The multi-talented performer can now add spokesperson to the list. Olay Body skincare line, has brought her on as a brand ambassador for their new campaign, according to Essence.
This isn’t Palmer’s first rodeo with the beauty brand. She also partnered with Olay Body in 2019 during their New York Fashion Week campaign. She walked in her first runway show at the event. She’s signed on to promote the brand’s new skincare-inspired collection that’s packed with ingredients like collagen, vitamin C, and hyaluronic acid.
Palmer took to Instagram to share her excitement about her new partnership. “I used to watch these kinds of commercials on television when I was a little girl and very rarely, if ever, did I see a girl in them that looked like me. I always thought there was a special kind of beauty, or hair texture or complexion that you had to have to be considered for an actual beauty ad. Not to be melodramatic or whatever, but REPRESENTATION MATTERS. It truly does!!”
“This year-long partnership with Olay Body means so much to me because for a long time, women like me weren’t represented in the beauty industry, and representation is so important,” Palmer told ESSENCE. “We are beautiful, confident and fearless—all the things that Olay Body represents.”
Congratulations in all your success Keke!